"Haier" tag

Bosch, Midea and Haier among the protagonist at CE China

From 3 to 5 May 2018 the third edition of CE China, an IFA event, will be held in Shenzhen, where major international home appliances brands will showcase their latest products. Among the…

GE Appliances: good start for the ‘house of brands’

Since the first months of the year, GE Appliances has been showing a great dynamism. On January the company announced the new strategy of becoming a house of brands, giving a stronger identity…

Haier presented the AC news at MCE 2018

Haier took part at MCE 2018, the Expocomfort Trade Fair held in Italy, where the company brought the concept of “cleaning air” instead of “making ACs” to the whole world in the IoT…

GE Appliances: partnership with Chesapeake Homes

GE Appliances has reached an agreement with award-winning Chesapeake Homes to supply washers, dryers, refrigerators, ranges and other leading kitchen and home products for 1,100 single-family residences to be built in Myrtle Beach,…

Haier signed an agreement in the smart healthcare

Haier has recently announced that a strategic cooperation framework agreement was signed between Haier Financial Holdings and Healthcare Technology Exploration Center of Harvard Medical School, to establish Havard-Haier Medical Innovation Center, focusing on…

The Kitchen Hub by GE Appliances

GE Appliances has recently presented its kitchen hub. This solution is enabled by the Haier U+ Smart Life Platform, a proven operating system that is global, open and secure, with virtually endless interoperability…

Google Trends: strong position for Haier and the Chinese brands

According to Google Trends data about worldwide popularity of home appliance brands in 2017, five Chinese brands resulted to be more and more strong in eight selected countries of the world, including the…

Haier’s CEO again among the Thinkers 50

Zhang Ruimin, chairman of the board of directors and CEO of Haier Group[/caption] This is the second finalist since Zhang Ruimin came to this list in 2015, jumping from 38 to 26 in…

Mary Putman is GE new VP, Marketing & Brand

GE Appliances (GEA), a Haier company, has named Mary Putman VP, Marketing & Brand. Previously she held the position of global associate brand director, personal cleansing, for Procter & Gamble, company where she…

The Industrial Mass Customization of Haier

The 2017 World Internet of Things Exposition held in Wuxi, host the “Industrial Internet Platform Development and Software Summit”, where Haier brought its experiences with the exploration of manufacturing models in the Internet…

Home Appliances World © 2018 All Rights Reserved