Iran: tense atmosphere in home appliances sector


The Financial Tribune denied rumors of an imminent rise in the prices of home appliances in the Iranian market. Mohammad Tahanpour, Chairman of Iran’s Home Appliances Association, had declared that high rents and increased production costs could have brought a tense atmosphere in the market. He specified that there is no recession in the home appliance sector, but the growth of on-line trading and people’s doubts over purchasing products of inferior quality have hit the traditional businesses. As Financial Tribute published, he explained that «High-quality foreign household devices poured into the country following the lifting of nuclear sanctions against Iran. Some popular local brands also saw a significant rise in their production, managed to supply products and offer replacement warranties and other after-sales services. Brands that fail to lay out an accurate roadmap about market needs and level of consumption, and refuse to reevaluate the diversity and quality of their products as well as their after-sales services will be automatically eliminated by the market.»
However, according to a report released by the Ministry of Industries, Mining and Trade domestic production of home appliances recorded an increase in the 11 months to January 2017, during which the production of flat TVs rose by 9.9%, refrigerators and freezers by 21.7%, washing machines by 61.5% and evaporative coolers by 5.4% year-on-year.