Gorenje: how appliances can simply people life


An original project saw Gorenje Group together with Silvan Furlan Institution (USF – Ustanova Silvana Furlana), a foundation for the development of culture, which aims to support and implement projects in art, education and humanitarianism. Together they created a short film about Hansel and Gretel who simplify their life with Gorenje appliances. A video advertisement was also realized for the company, which is also the Institution’s sponsor, based on the Hansel and Gretel fairytale. It was premiered in the village of Komen, where the creators, sponsors and supporters of the project socialized with children and their families along with a diverse program of the work of young film makers.