In mid-November, Haier refrigerator announced the latest sales volume of Indian market in the fourth quarter. According to the company’s data refrigerator’s sales volume in Indian high-end market has increased at a multifold speed over the past two years. Relying on Haier’s interaction platform, Haier Refrigerator Customization Microenterprise have realized the seamless joint of user demands and product R&D and manufacturing. Since its entry into the Indian market in 2007, Haier refrigerator has kept improving users experiences via constant interaction with them. In terms of appearance, product function and user experience, etc., Haier has conducted localized innovation which gave a good contribution to the sales growth in the country.