Six iF Design Awards for Whirlpool and its brands


A big success for Whirlpool that, together with its brands KitchenAid and Bauknecht have received six distinguished awards at the iF Design Award 2020. Coveted iF Labels were awarded to 14 of the brands’ products, including the Whirlpool W Collection Black Fiber 4 Door Fridge Freezer, the KitchenAid Built-In Black Collection, Whirlpool’s W Collection Black Fiber Built-In Suite, the Bauknecht Class 9 Built-In Suite, the Whirlpool W Collection Venthob and the Whirlpool Essential Washing Machine.
The lastest edition of the contest saw the participation of 7,300 entries from 56 countries.
«There are few forums for design as competitive as the iF Awards – said Gilles Morel, President of Whirlpool Europe, Middle East and Africa (EMEA) and Executive Vice President of Whirlpool Corporation – so it is an incredible honor to receive six awards this year for fourteen of our products, judged to be outstanding in their field. At Whirlpool, we are in constant pursuit of improving life at home and have been driving product innovation to delight our consumers for over 100 years. Our consumers remain at the core of everything we do, especially when it comes to product design, and we are committed to creating household appliances of exceptional quality and performance to continue enhancing people’s lives at home.»