Success for Electrolux Innovation Factory

2011


The new Electrolux Innovation Factory has reached more than 100 applications. The opening will be on September 11 in Porcia, Italy.
In May, Electrolux announced a public call for ideas based on the theme ‘Smarter Appliances, Easier Operations’ to find cutting-edge solutions (related to wearable technologies and quality control in industrial activities, advanced technologies, connectivity, robotics and artificial intelligence) from external players such as start-ups, SMEs and university spin-offs.
This first-ever ‘Call4Innovation’ attracted 100 interested partners from around the world.
«The Innovation Factory will help drive Open Innovation and generate a multitude of great ideas that will lead to new value for our consumers – says Jan Brockmann, Electrolux Chief Operations Officer. We’re truly excited about the level of interest that this public call has generated, with submissions coming from around the world.»