Snaidero partner of Basmati at Expo



Snaidero, prestigious Italian brands of kitchens, is presents at Expo Milan 2015 as a partner of the Basmati Pavilion in the Rice Cluster. Italian, but absolutely international, the company has been selling its kitchens in over 80 countries worldwide for 70 years. In the Rice Cluster, four Snaidero kitchens are placed in common spaces, illustrating the rice food supply chain in a setting full of charm, where the threads of tradition and modernity are strongly intertwined. For the first time countries are not grouped geographically in Pavilions, but rather thematically and as part of food supply chains. The nine Clusters of Expo 2015 are spaces dedicated to countries that share agricultural or geographical characteristics, and that develop a common theme in a unique exhibition concept. The Basmati Pavilion takes the visitors to discover the story of rice, the staple food of nearly three billion people, almost half the world’s population.