Lars Schubert will be the new COO at BSH

Lars Schubert appointed new COO at BSH

Lars Schubert, currently chief technology officer and member of the Board of management of BSH in China, will join the Board of management of BSH Hausgeräte GmbH and will cover the position of chief operating officer (COO) on April 1, 2022,  succeeding Silke Maurer, who is leaving the company. As chief operating officer (COO), Schubert will be responsible for manufacturing, development, innovation, corporate technology and global supply chain management.

«I am delighted that in Lars Schubert we have found within BSH a highly qualified candidate with both technical and international experience to fill the position of COO» – says Christian Fischer, chairman of the supervisory board of BSH and deputy chairman of the Board of management of Robert Bosch GmbH.

After studying mechanical engineering at the University of Chemnitz-Zwickau, Schubert began his career in 1995 at BSH Hausgeräte GmbH in the Material Technology and Analytic division in Traunreut. After his first BSH assignment abroad in the U.S., where he was responsible for the cooking factory in New Bern, North Carolina, he held various management positions in production, product development and product management in Germany and abroad. In 2016, Schubert moved on to Nanjing, China, where he has held the position of Chief Technology Officer and Member of the BSH Board of Management in China since 2019.

«Lars Schubert knows BSH and the needs of our consumers very well. He stands for innovation and speed like no other. We are very pleased to now also be working with him on the Board of Management, benefiting from his experience in Asia.» – commented Carla Kriwet, CEO and chairwoman of the BSH Board of management.