Groupe SEB Australia renews the partnership with chef Schofield


For the fifth year, Groupe SEB mantains the partnership with one of the most appreciated chef in Australia: Justine Schofield. In 2017 she became Tefal ambassador for small domestic appliances and cookware, giving the brand a strong visibility. Chef Schofield is also author and TV presenter and has a large community on social networks. On February 3rd, a Facebook Live event was organised for the preview launch of the i-Companion XL robot, broadcast live on Tefal Australia and Justine’s page. The emblematic chef will be on the stove with the latest generation of Tefal cookware and i-Companion XL multifunction food processor, as well as number of other appliances throughout the year. «Groupe SEB – the company explains its choice – thus confirms its desire to support communities through their favourite personalities all around the world»