Coming soon: IFA 2020 Special Edition


Next week will be the IFA 2020 week. Despite all the difficulties of this year, the event organization wanted to renew its presence in a new format conceived to held the Fair in a safe way. The Special Edition will take place in Berlin from September 3 to 5 with keynotes, press conferences, conventions and product exhibitions attended by international brands, companies from the mobility sector and start-ups.
«In our discussions with industry, retailers and media representatives – said Dirk Koslowski, IFA Director we could sense the excitement about the upcoming show. It is our ability and our strong will to help the industry and trade to present new products and innovations and reach consumers. As a long-standing trade fair organizer, we are convinced that our concept of the IFA 2020 Special Edition will enable all partners a successful and safe participation.»
Among the exhibitors in the event areas IFA NEXT meets SHIFT Mobility and the IFA Global Press Conference have confirmed their participation: Ataraina / Creative Technology, AVM, Bissell, Bleu Jour, BSH, ECOVACS, GN Hearing, Haier, HONOR, Huawei, JVC Kenwood, Miele, Neato Robotics, Qualcomm, Realme, Satisfyer, Schneider electric, Shelly/ Allterco, TCL, TP-Link, TUYA, Wessel-Werk. The currently designed IFA 2020 Special Edition – consisting of a physical event that focuses on B2B functions: As a meeting point for industry and trade in the IFA Business and Meeting Lounges, IFA NEXT meets SHIFT Mobility with cross-sector innovations and IFA Global Markets for the sourcing of components using global supply chains. While these parts of the event are aimed at trade visitors, media representatives can experience the latest products and services, press briefings and IFA keynotes exclusively at the IFA Global Press Conferences.