Grundig takes part to the World Environment Day


Strongly focused on the issue of sustainability, today Grundig participates to the World Environment Day established by the United Nations General Assembly, to raise awareness among governments and populations about the protection of the global ecosystem.
With the conviction that the protection of natural resources begins at home – as the company’s claim “It starts at home” reminds – Grundig has always been committed to protecting the environment with the development of innovative products and technologies that improves every day life, contributing to a more responsible future and a lower environmental impact. 
In line with the mission of the parent company Arçelik “Respecting the world, respected worldwide” – recently awarded at the TCG Awards as an innovative brand in the Sustainability category – Grundig has launched a series of sustainable and intelligent technologies to promote the fight against plastic. Among these, we can mention: a washing machine basket made of recycled PET bottles, a micro-fiber filtering system integrated in the washing machine and the innovative components for the ovens, produced by reusing waste materials deriving from fishing nets.
The company contributes to the World Environment Day by pointing out a series of simple but fundamental practices regarding sustainability and respect for resources, to inspire people to take small daily steps, starting from their home environment, which can generate a positive impact on the planet.