The new style of Samsung laundry for the American market


This year Samsung Electronics America has launched a fully redesigned front and top load washers and dryers with a beautiful and functional design. The new models have been conceived to complement interior design trends that center on bringing natural finishes and technology together to create modern, warm spaces. The company wants satisfy today’s families need to create laundry spaces that blend versatile colors and textures reflecting their individual tastes, including natural woods, thick-grained marble or granite and different tile patterns. Samsung’s new Champagne Stainless Steel finish brings a sophisticated and design-forward color to the modern laundry room. Champagne is inspired by this new design trend and enables the creation of a truly unique and personal space in the home. Beyond the new look, the washers offer increased capacity and outstanding cleaning performance. With new Super Speed cycles a load of laundry can be completed in as little as 30 minutes without sacrificing cleaning performance.
The new front load design features a repositioned, slimmer control panel and 2.7-inch narrower depth, ideal for providing more space in the laundry room without sacrificing capacity.
Like the front load washers, the new top load line is fully redesigned with contemporary design and innovative new controls. Top load washers feature a built-in water faucet for pretreating clothing and an extra-large capacity – 5.0 cubic feet – tub design has been raised for easy loading and unloading.
These products are also equipped with wi-fi connection so that families can receive end-of-cycle notifications on smartphones, Samsung televisions or their Family Hub refrigerators. They can also remotely start and monitor their washer and dryer, and receive cycle recommendations based on the loads they are washing.
«Our leadership in home appliance is driven by design and technology that inspires and enables new ways of caring for our families and enjoying our homes,” said John Herrington, Senior Vice President and General Manager, Home Appliance, Samsung Electronics America. “Our new laundry products bring new technology, outstanding performance and design that enables an exciting new laundry space in the home.»