Samsung focuses on flat design


Guided by a minimalist aesthetic principle known as “Flat Design”, Samsung has crafted a range of innovative and elegant appliances that embody the latest trends in kitchen design.
An example is its premium flat design refrigerators, engineered to blend with the visual style of all living areas, just like furniture. Featuring precision-engineered flat surfaces, the premium appliances can slot effortlessly between cabinets without disrupting the flow and balance of the interior. With sleek, monochromatic exteriors, Samsung’s flat design refrigerators are fine-tuned to deliver simple but sophisticated. Contrasting tones and textures are often juxtaposed. Featuring matt stainless-steel finishing, Samsung’s premium flat design refrigerators weave industrial design into the fabric of contemporary kitchens, bringing the atmosphere of a professional cooking space to consumers’ homes. Contemporary cabinets and kitchen units are geared toward hiding utensils to minimize clutter. Adhering to this approach, only essential controls and mechanisms appear on the exteriors of Samsung’s appliances, while less important controls are placed inside. Samsung’s RS8000 refrigerator is the latest iteration of this unique design framework.
The RS8000’s recessed door handles obscure the cavity between the refrigerator doors, removing unnecessary visual distractions from the flat-front aesthetic. This design feature allows the two doors to appear as if they were crafted from a single sheet of metal, while minimal dispensers integrated into the doors further emphasize the balance of form and function.