Gorenje closed 2017 with a revenue of 1.3 billion euro


Gorenje Group announced that its revenue in 2017 is estimated at 1.307 billion euro, nearly 4 percent more than in the year before. Russia, Ukraine, the Netherlands, the Middle and Far East, the USA, Asia, and Australia have been the most dynamic markets for the company, that also reached an operating profit of 21.7 million euro and a net profit of 1.2 million euro. Performance in the year was considerably affected by numerous measures for mitigating the negative market conditions, particularly growth of raw and processed materials, which affected the profitability especially in the second half. In 2018, Gorenje expects further growth of revenue and net profit, going on to follow its current strategic policies focused on stepping up sales in the markets beyond Europe, while consolidating the market shares in major European countries and increasing the shares of innovative and premium appliances.
In 2017, Gorenje Group completed a several-year cycle of major investments into production. This has resulted in new generations of products across all categories for all key brands.The company launched mass production and sales of new generations of premium washing machines, dryers, dishwashers, and freestanding cookers. New built-in cooling appliances and connectible appliances are in the final stage of development, undergoing intensive testing and system optimization. At the end of the year, Gorenje also made the first deliveries of connectible appliances under the Atag brand to its partners, for installation in smart homes in the Netherlands.
According to the Group, key policies is focused on the home appliance segment as its core activity. The company is also continuing the digital transformation as mapped out in its digital business strategy.