Area30 – Fisher & Paykel combines performance and style


After its first participation at IFA 2017 in Berlin, another important event is waiting for Fisher & Paykel (Haier Group), area30. At this exhibition, scheduled in Lohne, Germany, from 16 to 21 September 2017, the company will display all the styles of its different kinds of kitchens. During IFA, Stuart Broadhurst, managing director of Fisher & Paykel, explained that since kitchens are increasingly personalized social places, the brand offers a range of freestanding solutions, designed to fit into classic, contemporary or professional environments. So, among the cookers proposed by the company, there is a Classic Range, mix of traditional design and performance, a Contemporary Range, sophisticated version of the Classic one, that combines new technology and design, providing the choice between gas or induction hob. The top level kitchens of Fisher & Paykel, the Professional Range, finally, is inspired by commercial models, borrowing the big capacity, the flexibility and the high-level of performance.