USA: consumers invited to be careful to the forgery

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usaThe American Association of Home Appliance Manufacturers (AHAM), in partnership with the manufacturers of 17 leading refrigerator brands, announced a campaign to educate consumers on the growing risk of unknowingly buying counterfeit and deceptively labeled water filters for refrigerators. The campaign, aptly titled “Filter It Out”, provides information and resources to assist consumers in their search for replacement filters that are reliable and can be trusted to filter out impurities in their drinking water. According to McGuire, a significant percent of replacement filters are purchased on the Internet, making efforts to seize counterfeit and deceptively labeled products very difficult. “Manufacturers are working directly with on-line retailers and U.S. Customs and Border Protection to remove counterfeit and deceptive filters from circulation. However, there’s a growing need for consumers to understand the problem and help take action to address it.” – they said from the Association. Participating AHAM member company brands include: Amana, Beko, Blomberg, Bosch, Electrolux, Frigidaire, Gaggenau, GE, Jenn-Air, KitchenAid, LG, Maytag, Miele, Samsung, Sub-Zero Wolf, Thermador and Whirlpool.
About the other appliances sold in Usa, according to the Swedish News Agency Direkt, the American Association of Home Appliances Manufacturers (AHAM) recorded a growth of 14.7% for the sales of the six biggest categories of white goods year-on-year in November. Shipments in the country, a major market for companies such as Swedish home appliances maker Electrolux, were up 4.8 percent in the year through November.