Lg Electronics has received the title of Brand of the Year by the prestigious Red Dot Award. It is the third company that has won both Brand of the Year and Design Team of the Year (received on 2006). The title of Brand of the Year was bestowed on Lg for its 13 wins in the Red Dot Award: Communication Design category over the course of the year. Winning entries this year include the Lg G4 and Lg Watch Urbane, both characterized by the focus on user experience and by a design with a simpler and more intuitive interface to accommodate individual users.
