"Midea" tag

Google Trends: strong position for Haier and the Chinese brands

According to Google Trends data about worldwide popularity of home appliance brands in 2017, five Chinese brands resulted to be more and more strong in eight selected countries of the world, including the…

Toshiba home appliances comes back to China

After the acquisition by Midea Group, Toshiba-brand will come back with its home appliances on the Chinese stores after more than a year. The brand, in fact, had been sold in China until…

Electrolux: new strategy for Sda North American

  Electrolux Group announced its strategic decision to focus its North American small appliances business on its strongest categories, as part of a process to improve the global competitiveness of the business area….

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