e-RSE.net, a corporate and CSR media platform, has recently published a survey that measured the French consumers’ opinion about more than 130 companies and brands. Groupe Seb obtained the 14th place. The evaluation was made according to a sort of barometer on the basis of people opinion about trust, engagement, drivers of opinion change, communication preferences.
This survey was administered to 750,000 people, who were asked about 133 companies in 12 different sectors. According to e-RSE.net, the media frequently associates most of these companies with social issues such as organic agriculture, ethics, the collaborative economy, the fight against planned obsolescence, the environment, local or regional production, and the circular economy.
