Gorenje Group took part in this year’s European Technical Consumer Goods Summit, an international conference of technical consumer goods dealers that brings together the world’s key dealers and manufacturers of domestic appliances, consumer electronics, and telecommunication and IT equipment. Gorenje President and CEO Franjo Bobinac also took part, as a guest, in a panel discussion on redefining the consumer experience. «Participation at the European Technical Consumer Goods Summit – underlined Bobinac – is highly important for the Gorenje Group as it brings together the key players in the industry, and the conference is a unique opportunity for establishing contacts and consolidating our cooperation with major partners, distributors. For us as a manufacturer it is of utmost importance to keep track of, understand, and be able to predict the trends and the general directions of development for the distribution channels in which we sell most of our products, and to be able to respond to the changes in a timely and effective manner. At the same time, we are presenting the Gorenje Group and, by taking part in the most important forum of technical consumer goods dealers, strengthening the reputation of our brands and the entire corporation.»
